[Film] BlackBerry
23 mei 2023 - 06:45   
geplaatst door: puk1980

'BlackBerry' review: The comedy and tragedy of the innovator's dilemma
It's funny, dramatic and one of the best movies about tech.


Like many former titans, RIM fell victim to the innovator's dilemma. As described by Harvard professor Clayton Christensen, it's what happens when large and successful companies are entirely focused on iterating on existing products and appeasing customers. That leaves room for a more nimble newcomer to come along and develop something revolutionary that the incumbents could never have imagined.

In this case, it's Apple's iPhone, which lands like a nuclear bomb in the technology world. The film shows Lazaridis and his engineering team watching Steve Jobs' iconic iPhone keynote in disbelief.

Lazaridis is the genius protagonist we've seen come up with the idea of a handheld, keyboard-equipped pocket computer that's efficient enough to run on unused, low-bandwidth wireless signals. Even after BlackBerry takes off, we see him have another stroke of inspiration with BlackBerry Messenger, a service that delivered free messaging to RIM's customers at a time when carriers charged 10 cents per SMS text. It was a brilliant maneuver that made BlackBerry users even more loyal, since BBM wasn't accessible on any other device.


[Film] BlackBerry
23 mei 2023 - 10:01    reactie #1
geplaatst door: anraadts
Mijn eerste gedachte was: dat heb ik hier op MacFreak toch al voorbij zien komen?

En dat lijkt te kloppen.
[Film] BlackBerry
24 mei 2023 - 05:55    reactie #2
geplaatst door: het ModeratorTeam
van het ModeratorTeam Hierover was al dit nieuwsbericht over, daarom hier een slotje.
met vriendelijke groet, het ModeratorTeam