In general, participants took longer to enter text messages on the iPhone than on their own phone. Despite the keyboard similarities, QWERTY phone users took nearly twice as long to enter comparable messages on the iPhone compared to their own phone.
MacDailyNews Take: This is so interesting that we decided to conduct a similar study of our own!MacDailyNews took a total of 20 participants who had watched golf on TV, but never played the game. 10 of the participants had played field hockey. The other 10 had played ice hockey. Participants were give a bag of clubs, many balls, and were driven out to the first tee and told to begin play.We recorded these detailed observations:• Most participants felt either that the ball was too small or the clubs were too long to hit accurate shots.• Most felt it was easier to watch golf on TV than to actually play the game.• Most participants noticed that the sand hindered their shots.• Most ice hockey players initially held the club like an ice hockey stick.• All ice hockey players believed playing ice hockey to be easier than playing golf.• Most field hockey players intitally held the club like a field hockey stick.• All field hockey players believed playing field hockey to be easier than playing golf.• Participants made an average of 11 strokes per hole higher than actual golfers (18 handicap).• In particular, participants struggled with driving, approach shots, chipping, putting, sand shots, and general etiquette.• One female field hockey participant tried to jump her golf cart over a stream, but was unsuccessful.• 5 out of 20 participants asked if the golf tees could be used for every shot.• Participants expressed a great deal of frustration with the game of golf.Based on our study's findings, it appears that non-golfers are likely to eventually increase their level of play with practice, hence actually becoming golfers.Our study indicates that people who have never played golf are likely to have some level of initial frustration with the game. Although our analysis suggests that both types will eventually adapt to the game with practice, the learning curve for golf will be slightly steeper for field hockey players than for ice hockey players based mainly on that unfortunate golf cart and stream episode.Learning to use Apple's iPhone expertly is immeasurably easier than learning how to play golf at its most basic.
mediaddict om 20:35, 20-08-2007Die studie kun je toch niet serieus nemen??
TB om 16:47, 21-08-2007...en de iPhone zal nooit zo'n impact hebben als de iPod. Om eerlijk te zijn is dat maar goed ook...
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